SAMSONITE GOES POP ART

SAMSONITE GOES POP ART

Samsonite is preparing to unveil a highly anticipated collaboration that fuses the popular C-Lite luggage series with the iconic, instantly recognizable artworks of beloved artist Jean-Michel Basquiat. Speaking to both an elevated art crowd as well as Generation Z and millennial travellers with an appreciation for pop culture, the luggage is set to be the coolest travel companion, and also a coveted collector’s item to cherish for years to come.

 

Samsonite Basquiat design

 

The collaborative collection, which is available worldwide in limited quantities, boasts two unique yet harmonious exterior designs – both of which mark a bold celebration of Jean-Michel Basquiat’s neo-expressionism style. The first luggage style, called Pez Dispenser, features a dinosaur in a crown motif – a reference to the US candy known as “Pez” which is a symbol of pop culture.  The second luggage style, called Untitled Skull, features a rich and textured artwork that champions an X-ray-like vision of a head’s exposed upper and lower jaw.

The Jean-Michel Basquiat x Samsonite collection’s interior functionality is just as applaudable as its exteriors. Fitted with high-quality RECYCLEX™ lining crafted from post-consumer recycled PET bottles, C-Lite luggage is particularly appealing to sustainably conscious travellers.

 

 

The Jean-Michel Basquiat x Samsonite C-Lite collection is in three sizes, including one cabin size, two check-in sizes and boasts a 10-year warranty. Available as of October 20th in Samsonite stores and on www.samsonite.com 

© Estate of Jean-Michel Basquiat. Licensed by Artestar, New York.

 

 

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