Luxury fashion houses are taking over some of the “hautest” summer destinations during the high season. Let’s take a look at those fabulous vacation spots that come with pop-ups offering exclusive and summer must-have pieces.
Louis Vuitton is taking the culinary scene in Saint Tropez to new heights with the arrival of two Michelin-starred chefs, Arnaud Donckele and Maxime Frédéric, at the White 1921 Hotel who serve up the best of the best on LV china!
From St.Tropez to Mykonos, eight Gucci boutiques across Europe’s top summer spots highlight the charming seaside. A place to explore and experience, each unique location offers store-exclusive pieces. We are specially fond of the Gucci beach and pop-up at Loulou’s in Ramatuelle.
Elegance, refinement and understated, the codes of Loro Piana perfectly match those of La Réserve à la Plage, a charming cabin in Ramatuelle. The “suitcase stripe” pattern is affixed to umbrellas, beach towels, the restaurant and surf board available at the pop-up.
Dolce & Gabbana brings its inimitable and vibrant style to Capri, Taormina, Marbella and St. Tropez most exclusive beach clubs with the DG Resort takeovers. The vibrant iconic codes take over La Cabane, an iconic beach club part of the Los Monteros resort in Marbella. The iconic blue & white print dominates the poolside cabanas and lounge chairs at the Four Seasons San Domenico Palace in Taromina.
It is also the season of the Dioriviera! Amidst the sandy beaches of Saint-Tropez , Dior the French luxury giant set up at Shellona Beach pop-up, open from the 1st of June until the 20th of September. From beach, to restaurant to the pop-up J’adior!
Fendi took over two of Spain’s hottest beach clubs. From a pop up at Marina Botafoch in Ibiza to the beach of the iconic Puente Romano Resort and pop up at trendy Puerto Banus at Marbella in Spain’s Costa del Sol.
It is on the beach of Pampelonne, at Indie Beach, that French designer Jacquemus has set up a beach in sunny yellow, complete with a pop-up to shop the “Summer 2023″ capsule collection or simply sun-bathe in style.
For the Valentino Escape 2023 activation, the Italian luxury maison launched their latest in Palazzo Avino in Ravello on the coveted Amalfi Coast. The beach and pool side decked out in Valentino red, resonate with the pop-up that offers the exclusive Escape collection.
Time to pack for the ultimate luxury experience in fashion!
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