REDEFINING LOCAL DESIGN

REDEFINING LOCAL DESIGN

Don Tanani, the emerging Egyptian luxury furniture brand and design house took home the Entrepreneurial Talent Award of the inaugural Arab World Design Award launched by L’Institut du Monde Arabe.

 

Don Tanani team.
Don Tanani founder Alia El Tanani with co-founder Tamara El Tanani and head designer Lina Alorabi.

Selected by an international design A-list jury led by renowned interior designer India Mahdavi, this prestigious accolade solidifies Don Tanani’s position as a trailblazer in redefining the Egyptian design scene and heralds a new era of creativity and sophistication.

The other three award categories went to Abdulla Almulla in the ”Emerging Talent” category, Studio K in the “Grand Prix” category and Nada Debs in the “Grand Prix d’Honneur” category.

Don Tanani’s unwavering dedication to shaping contemporary Egyptian design is at the heart of their brand ethos. Truly committed to craftsmanship and an innate understanding of heritage, they breathe new life into traditional craft and furniture design, while simultaneously championing locally-made products.

The brand’s journey began in 2020 when they were selected to unveil their inaugural closed edition collection designed by Lina Alorabi at the prestigeous Nomad , the showcase for contemporary art and collectible design in St.Moritz, captivating international audiences with its fusion of modernity and local craftsmanship, showcasing a fresh perspective on Egyptian design.

 

Display of the Don Tanani Duality collection pieces.
Pieces from the Don Tanani Duality collection.

Fast forward to June 2023, and Don Tanani releases their first open edition collection – Moruna, also masterfully crafted by Lina Alorabi.  Inspired by the richness of Egyptian culture, Moruna epitomizes Don Tanani’s unwavering devotion to pushing the boundaries of design. Each piece tells a unique story, seamlessly blending contemporary aesthetics with timeless traditions.

 

A chair from the Moruna by Don Tanani collection.
A chair from the Moruna by Don Tanani collection.

The esteemed recognition bestowed upon Don Tanani by L’Institut du Monde Arabe underscores their influential presence in the industry carving out a distinctive space in the global design arena.

 

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