عن باشن

PASHION was launched in 2003. Dubbed as the Modern Arab Woman’s Source of Fashion our readers refer to PASHION as their seasonal guide on “what to buy.” The Arabic & English language glossy focuses on the latest in fashion, beauty and luxury. Distributed on the newsstand and on a complimentary basis in 9 Arab countries, PASHION reaches the most affluent women in key markets such as The United Arab Emirates, Saudi Arabia, Kuwait, Qatar and Egypt.

“At PASHION we actually have personal contacts with many of our readers , which gives us the opportunity and edge to target to their needs and desires, and stay atop through reader’s suggestions and comments”.

Susan Sabet , Publisher & Editor in Chief

PASHION has also made a name for high profile fashion events in the key markets as well as in Europe, promoting regional designers and presenting international high end brands to our affluent and fashion-savvy readers.